Privacy policy

November 13th, 2019 version


For the residents of the European Union: in order to comply with the General Data Protection Regulations (GDPR) for our European users, this Privacy Policy describes the legal basis on which we process your personal data and includes other information required by the GDPR.

Meersens has provided you with this Privacy Policy (“Policy”) that includes important information about our privacy practices. The Policy applies to personal information collected when you use our website, mobile application, or other online services (collectively, the “Services”) that link or refer to the Policy. It does not apply to information collected or used by Meersens through other means. Please read this Policy before using or submitting information to this site. By continuing to use our Services, you acknowledge that you have read this Policy, authorize the collection, use and transfer of your personal data for processing purposes under the conditions described in this Privacy Policy.


Collection of Information

“Personal information” is information that can identify you and can be used alone to contact you in an offline or online format.

We generally collect or receive the following types of personal information when you use the Services:


Information You Provide Directly

Meersens collects personal information that you provide to us, including but not limited to information that may be contained in any App input, scan, comment you upload or post to our Services.

Meersens may collect personal information from you from various sources including but not limited to the following:

  • Meersens User Account information (last name, first name, e-mail address, password, profile picture, phone number)
  • Personal information (date of birth, gender, weight, height, etc)
  • Medical information (pathologies, allergies, etc)
  • Interests & environmental concerns
  • Geolocation information
  • Contest Registrations
  • Information given to the Support and Help Desk
  • Information given in Meersens online shop
  • Product registration
  • Newsletter sign up and questionnaire responses
  • Social media access and sharing of services and digital content
  • Information from services provided online and/or through our mobile application
  • Any use or purchase of other Meersens services where personal information is required or provided.

You may also provide us with several types of personal information including:

  • Physical shipping (mailing) or home address
  • Phone numbers
  • Credit card information
  • Pictures
  • Login and password information


Information Collected Automatically

We may collect information about you and your computer automatically when you use Meersens Services that connect to the Internet, including access of Services via a computer and/or mobile application.

This may include the following personal information:

  • Customer traffic patterns
  • Bandwidth
  • Uploads
  • Overall app and site usage
  • IP address
  • Profile information
  • Aggregated user data
  • Preferences
  • Technical session information
  • Browser type
  • Information about your computer (hardware, software, smartphone) and may include a device identifier
  • Demographic information including gender, zip code and age
  • Navigational data including log files, server logs, clickstream data, and other data such as your location, where enabled, and language preferences


Meersens may collate and aggregate automatically collected data with other Personal information. In such a case, any data collection which contains personal information is treated as personal information according to the standards defined in this Privacy Policy.

If you arrive at via a link from another webpage, we may be provided with an aggregate or otherwise anonymous statistical information about your visit to our site.


Cookies, Web Beacons and Similar Technologies

Cookies: Meersens may use cookies to retain Services or website visitors’ preferences and capture session information, such as pages visited, interactions with our website features, time spent on the site, shopping cart items, intended shipping regions, and/or purchase behavior.

Meersens does not link information retained in cookies to any Personal information submitted or gathered.

Meersens may allow third parties to collect non-Personal information by way of cookies, web beacons, and as described below from the Meersens website. Meersens does not enable third parties to collect any Personal information directly from the Services for their own promotional purposes. This Privacy Policy covers the use of cookies by Meersens and relevant ad serving, website feature, and analytics partners, and does not cover the use of cookies by 3rd party advertisers.

To properly use the Meersens website, cookies should be enabled. Meersens may also use flash cookies, also known as “local shared objects,” on our site, at our discretion.

Flash cookies operate differently from your browser’s cookies and can not be removed or blocked through the settings of your web browser. For more information on managing Flash cookies, you can visit the Adobe website (at and make changes to the Global Privacy Control Panel (at

Web beacons: Web beacons are small images with a unique identifier, whose function is similar to that of cookies, and which are used to track the browsing of users of our website. Unlike cookies, which are stored on the hard disk of the user’s computer, the web beacons are embedded invisibly in the web pages and their size is more or less the same as the point at the end of this sentence. Meersens does not make any link between the information collected by the spy-tags and personal information about our customers. One or more of our third-party advertising partners use a software technology called web beacons, which help us better manage the content of our site by informing us about the effectiveness of the content.

Meersens may work with website analytics and advertising partners, including Google, Facebook and others to deliver our advertisements on third party publisher websites. Our advertising partners may set cookies on your computer’s web browser. These cookies allow Meersens partners to recognize you so that an ad server can show you Meersens advertisements elsewhere on the Internet. It also enables us to analyze and measure your engagement and interactions while using If you want more information or details about how advertising services work and/or how to opt out, see the “Advertising Options” section below.


Mobile Software Applications

When you use a Meersens mobile application, we may automatically receive certain information about your mobile device and use of the application, including a device identifier, operating system, version, and other information about your mobile device as well as time spent in different portions of the Meersens mobile application. We monitor customer software usage to help us develop the design and layout of the mobile application and to improve the content to better match the interests of our users. We may also collect different types of information about your location, including general information (e.g., IP address, zip code) and more specific information (e.g., GPS-based functionality on mobile devices used to access the Services), and may use that information to customize the Services. If you access the Services through a mobile device and you do not want your device to provide us with location-tracking information, you can disable the GPS or other location tracking functions on your device, provided your device allows you to do this. See your device manufacturer’s instructions for further details. Please note that most Meersens app features need the geolocation enabled to work properly, by the nature itself of Meersens’ activities.


Information from Other Sources

Meersens may receive information about you from third parties, such as commerce partners, marketers, social network services, and other parties that we may use to supplement the information that we collect directly from you. We may collect, store, and use such information in accordance with this Privacy Policy any and all information that you agreed the social network or other third party platform could provide to Meersens based on your settings on the third party social network or platform. Your agreement takes place by default when you connect to one of our application or websites, and/or, when you connect with the third party network, platform, or service via our Services, and/or when you connect with one of our applications through one of these services.


Use of Information

Meersens may use personal information to improve performance of our Services, to understand how anonymous users interact with our website after seeing Meersens advertisements, to identify and retarget advertisements to past website visitors, and to optimize the performance of our advertising campaigns. Meersens may use personal information to enable the purchase and fulfillment of Meersens products and services, and to improve the overall Meersens customer and product experience.

We may also use such information for purposes including: improvement of our products and software, troubleshooting, provision of services, management of our Services, usage tracking, load balancing, and improvement of Service performance and integrity.

Meersens may also use personal information in providing the Services, including but not limited to:

  • Orders

If you place an order, we will use your name and email address to send you an order confirmation email, a shipping confirmation email, and customer satisfaction emails. If you do not wish to participate in customer satisfaction emails, you may opt-out of such emails upon receipt by sending an email to

  • Customer service

Based upon the Personal information you provide us at the time of account registration or purchase, we will send you a confirmation email to verify your email address. We will also communicate with you in response to your inquiries, to provide the services you request, and to manage your account. We will communicate with you by email.

  • User-generated content

Meersens may collect, archive, store, analyze, use and share content provided by you for several purposes including but not limited to enhancing the service, increasing the value, size and relevancy of our database. All content, records, data, and related personal information associated with such content may be accessible to the Meersens community once you agree to provide them, share them and make them public. Meersens will NEVER share your personal and medical information (from your profile) with the rest of the user community.

You may be able to disclose information about yourself in the course of contributing user-generated content on publicly available areas of Meersens Services. Such information is unencrypted, public and may be accessed or archived by us, and there is no expectation of privacy or confidentiality in such information. This information is unencrypted and public, we can access and archive it, and there is no expectation of privacy or confidentiality of this information.

Any personal information you submit in the course of such activities can be read, collected, or used by other Meersens users. If you submit your scans, images, or other data to Meersens as public, we may publish it on the Meersens website or within our applications along with certain personal information identifying you, e.g. your first and last name or your Meersens username, when we have your consent.


Newsletters, Special Offers and Updates

Meersens may occasionally and at our discretion send you information on products, services, special promotions, contests, events, and opportunities to interact with Meersens and our wider user community. You can sign up to receive these emails from us on our newsletter sign up page. Because we respect your privacy, we present the option NOT to receive these types of communications. See the “Advertising Options” section below for details on how to unsubscribe or opt-out of future communications from Meersens.

Service-Related Announcements Service-related announcements will be emailed to you when it is necessary to do so. For instance, if our service is temporarily suspended for maintenance, we may send you an email notifying you of such a scenario. Service related announcement are not opt-out possible, as they are not promotional in nature. Should you not wish to receive service related announcements, you do retain the option of asking for the deactivation / deletion of your Meersens’ account at


Sharing and Disclosure of Information

Meersens will NOT share, sell, rent or trade personal information with third parties for their own promotional purposes. Meersens will only share personal Information as detailed in this Privacy Policy or with your express prior consent.


Co-branded websites

Meersens sometimes establishes partnerships with third-party websites based on a co-branded collaboration in which one or more co-branded web pages are used to promote Meersens products, services, photos or videos. These web pages may be designed to look like, but will actually be hosted in another area. By participating in co-branded partnerships, we may share your name and email address so that Meersens can communicate with you about Meersens promotions, or news and updates through the tools provided by the site. web of our co-branded third party partner. Information collected on this third party’s co-branded web pages may not be protected by our Privacy Policy. Any information collected on co-branded third-party websites is owned and controlled by the Privacy Policy of the website in question. Please read the Privacy Policy of any website that requires you to submit personal information.


Customer Testimonials

At times, we may post testimonials on our website or via social media which may contain personal information. We will obtain your consent via email and/or opt-in methods prior to posting your name, city, or stated activity/interest along with any testimonial.


Third Party Service Providers

Meersens may use third party service providers to offer or facilitate services on our behalf, such as a shipping company to fulfill orders, a credit card processing company to bill you for goods and services, and an email service provider to send out emails on our behalf. When you order products from Meersens, we will share your Personal information as necessary for such third party services providers to provide the applicable service to us or on our behalf. These third parties are prohibited from using your personal information for promotional purposes.

Business Transactions Information that we collect, including your personal information, is considered a business asset. As a result, if we go out of business, enter bankruptcy, or if we are acquired as a result of a transaction such as a merger, acquisition or sale of some or all of our assets, your information may be disclosed or transferred to a third party acquirer in connection with the transaction.


Legal Compliance

We may access and disclose your personal information when we believe in good faith that such disclosure is necessary to:

(a) enforce legal rights and comply with the law;

(b) comply with an order from a government entity or other competent authority;

(c) prevent or address potential or actual injury or interference with our rights, property, operations, users or others who may be harmed or may suffer loss or damage;

(d) protect our rights, prevent fraud and/or comply with judicial proceeding, court order, or legal process served on Meersens.


Disclosure of non-personal information

Personal information entered through the Service will not be disclosed to third parties except in the unlikely event that disclosure is legally required. On the other hand, non-personal information (aggregated and anonymised) may be used by Meersens or any third party partner.

When you decide to delete your account, all data relating to it will be erased according to the right to be forgotten. However, all your data previously anonymized and aggregated with others can not be deleted.


Advertising Options

Meersens is dedicated to your privacy. If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at You will be notified when your personal information is collected or shared by any third party that is not our service provider, so you can make an informed choice as to whether to share your information with that party. If you do not wish to have your personal information shared and want to opt-out from receiving further communications from any third party that is not our agent or service provider, please contact that third party directly. Meersens strives to provide the public with relevant, value-added content in the form of online advertisements. However, we respect the wishes of anyone who does not want to be tracked by third party advertising companies online. Users may opt-out of cookie-based online advertising and analytics programs by following the opt-out instructions provided by our advertising and analytics partners here.


Editing, deleting end exporting Information

Meersens account holders may modify or remove any or all of their own personal information collected by Meersens at any time . This by logging into their Meersens user account and accessing the Account Edit feature. Meersens’ customers can also email us to correct or change any information by sending an email at Their account can thus be deleted completely.


Third Party Website Links and Features

Meersens’ Services may contain links to or features from other websites. This Policy covers the privacy practices by Meersens, and does not cover the privacy practices of third party websites or features. Meersens is not responsible for the privacy policies and/or practices of third parties. When linking to another site or using a third party service, you should read the privacy policy on that site or service. As some elements of third-party websites are available in the Meersens’ services, the following terms apply:



We use the login feature of Twitter in order to let users link their account with their Meersens account. This enables them to simply share Meersens content on Twitter from the app.

We also use a Twitter widget in order to let users easily share content of, by tweeting through their Twitter account. Please refer to the Twitter terms & conditions in order to have more information. lease refer to the Twitter Privacy Policy for more information on the type of information tracked by Twitter by this means, especially in the section called “Widget Data”.



We use the login feature of Facebook in order to let Meersens users create a Meersens account and log in. App users are then able to share Meersens content on Facebook via the Meersens app.

We use the buttons “Like” and “Share” from Facebook in order to let users show they like a content on Meersens, and thus share it with their friends on Facebook. Please refer to Facebook’s Data Usage Policy for more information on the type of data tracked by Facebook via this medium.



We use the login feature of Instagram in order to let users link their account with their Meersens account. This enables them to simply share Meersens content on Instagram from the app. Please refer to the Instagram terms & conditions in order to have more information.



We use the share button of LinkedIn in order to let users simply share Meersens content on LinkedIn from our website. Please refer to the LinkedIn terms & conditions in order to have more information.



We use the Google+ button of Google in order to let users simply share Meersens content on Google from our website. Please refer to the Google terms & conditions in order to have more information.



We use a Pinterest widget in order to let users easily share content of on their Pinterest account. Please refer to the Pinterest terms & conditions in order to have more information.


Privacy of Child Users (users under the age of 16)

Meersens’ Products and Services are intended for general audiences and not intended for use by children under the age of 16. Accordingly, Meersens does not knowingly collect or store personal information about children under the age of 16 except as permitted by law. Should we become aware of such usage, we may take any and all reasonable steps to delete the information as fast as possible and practical.

The use of Meersens services for a child under 16 (for instance in order to measure the impact of his/her environment on his/her health) should be done by an adult through the ‘Family’ feature, allowing to create sibling’s profiles from a parent account.


International Users

Meersens operates worldwide and as a result, the information we collect may be stored in the United States, Europe or Asia. Your personal information may be transferred to, used, processed, or held by Meersens in France and in other countries, including countries outside of your country of residence and used expressly for the purposes detailed in this Privacy Policy.


Changes to Our Privacy Policy

From time to time, we may revise this Policy to reflect changes to the scope of the Services or for other reasons. If we decide to change our Policy, we will post those changes to this Privacy Policy or other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. Therefore, it is important to check the effective date of the Policy posted here each time you use the Services.


Protection of Your Personal Information

The security of your personal information is critical to us. Meersens has built a robust administrative, technical, and physically secure environment to protect against unauthorized access, destruction or alteration of your information and data. However, despite our best efforts, no security measures are completely impenetrable.

For personal and medical data (from the “profile”): this data is currently being migrated to a host and servers HADS (Hébergeur Agrée de Données de Santé => France) and HIPAA (Health Insurance Portability and Accountability Act => United States). This hosting guarantees a total security of the data, as approved by the competent governments. The data is stored on secure servers separate from the rest of the Meersens data. We do not have access to your personal and medical data, they can not be reused in a personal way and the reunification of this data with the rest of the data is done on your phone within the application Meersens.

We are committed to ensuring the security of your data and continuously improving our practices to maintain this protection and security.


Questions and Contact Information

We want to assure you that we are dedicated to protecting your privacy. If you have questions or comments about this Policy, please contact